Hello
Exploit the power of Territorial Marketing
to boost your visibility
thanks to motion design.
Dès aujourd’hui, sortez du lot avec une vidéo en motion design sur mesure qui va faire rayonner votre identité régionale.
According to a Deloitte study, companies that invested in territorial marketing generates 19% more turnover.
I struggle to stand out
from the competition
You may have already tried different communication strategies but failed to stand out
Territorial Marketing allows you to stand out and strengthen your presence in a distinctive way. 60% of consumers said they were more inclined to buy products from a local or regional brand (Nielsen study).
It has also been shown that personalized regional advertising campaigns are twice as effective as generic national campaigns (étude Geoscape).
I'm having difficulty
mes clients
You want to have a real impact on the development and growth of your territory, but this requires building loyalty among your customers and they tend to turn to the highest bidder.
Territorial Marketing makes it possible providing specific experiences and offers, which promotes customer loyalty.
Businesses using a personalized and regional marketing strategy saw a 36% increase in customer loyalty (BIA/Kesley study).
I am looking to optimize my marketing expenses
You know that marketing is important but you do not allow a consequent budget to it or you even think that it is not a big deal not to invest.
By focusing on specific markets, you can optimize your marketing expenses.
Moreover, companies that invested in territorial marketing reduced their marketing costs by 15%,while increasing their turnover by 19% (Forrester Research study).
A custom video solution to boost your business
Maximize the impact of your message with motion graphics that captivate and set you apart from the competition. Boost your branding with a communication that suits you, meets your needs and allows you to show everyone your commitment to your territory.
Increase your visibility
My motion graphics videos will allow you to capture and retain the attention of your interlocutor and to amplify your message.
The assimilation of the information you want to give them will be better. Result? Increased visibility and a number of customers that explode.
Using videos increases the traffic of a web page by 80% and generates 1200% more shares than a text with image on social networks (Hubspot study).
Send the right message
I help you highlight your attachment to your territory and to use this identity to serve your business.
La vidéo en motion graphics video that I will create for you will attest to your commitment and your investment in your territory.
A video allows companies to create stronger relationships with their customers and using territorial marketing in his communication strategy contributes to an increase of customer loyalty by 15 to 20% (Gartner study).
Invest
the right way
I support you from start to finish in the creative process de création de votre vidéo en motion Design video for an impactful and effective result.
By using targeted communication on your presence and your territorial commitment, your company will optimize its marketing expenses.
A company can save up to 50% of its marketing budget by using a regional marketing approach rather than a national or international one (BIA/Kelsey study).
My services
Highlight your company, your service, your product or your project with modern and dynamic communication grâce à une vidéo en motion design réalisée sur mesure.
Do you want an explainer or a teaser? A video for your conference or your exhibition? Motion graphics meet your needs.
Make your brand unforgettable with an exceptional animated logo, which you can use on everywhere.
Do you want to highlight your corporate identity? Motion graphics is the perfect solution to meet your expectations.
Stand out with an original animation and reinforce your branding on social networks with a personalized sticker.
Captivate your audience and increase your engagement with dynamic and engaging visual content.
Also: film post-production; subtitling; animations for social networks...
My last works
My process
1.BRIEF
We discuss about your needs and the message you want to deliver
2.SCRIPT
This is the scenario of the video: we define the story that will be told (the number of shots and their order, the texts present on the screen, the content of the voice-over)
3.Moodboard
Inspirational graphic trend board allowing you to choose the atmosphere and graphic style of the video
4.Storyboard
It is the transposition of the script to the visual state. Key shots of the video are illustrated and annotations specify the animation intentions
5.Assets
Realization of graphic elements and illustrations for the animation part
6.Animatique
Basic animation of the different shots with the voice-over and/or music. It allows you to check out the animation’s timing and if the connections are relevant
7.Animation
Animation of the differents assets, following the script, the storyboard and the voice-over or chosen music
8.Sound Design
Adjustment of the background music and addition of sound design to energize and accentuate the animation
Delivery
The final is edited and exported. Final adjustments are made, if necessary.
All you have to do is spread it!
Pour en savoir plus sur mon proccess de création, lisez cet article.
Testimony
My clients
Also: Historica Canada, Wondermall, WalletHub, TravBook, Crenova, Gaudium, Fanatee, MarginNote…
Who I am
I am Lenaïg Cousin, motion graphics designer since 2016 and 100% Breton.
After a few experiences in agencies and startups, I set up my own animation studio in Rennes 3 years ago.
Deeply attached to Brittany and committed to its language, culture and heritage, I created an Instagram page where I highlight our beautiful region, through kinetic typography animations in Breton language and 2D motion graphics animations about Brittany.
This personal investment helps to promote the Breton language on social networks and I hope, on my scale, on the web in general.
Today, I pursue this commitment in my professional life thanks to my job as a motion graphics designer, which allows me to promote Breton companies in a modern and dynamic way, using tailor-made videos.
My mission is to make you a reference in your market by highlighting your regional identity, a real asset nowadays.
Ready to become a reference in your market thanks to your territorial identity?
Racontez-moi votre histoire et je créerai pour vous une vidéo en motion design sur mesure, qui vous ressemble, réponde à vos besoins et fasse rayonner votre identité bretonne dans le monde entier.
Frequently Asked Questions
Do you have any questions? Find below the answers to the questions frequently asked by people wishing to invest in a motion graphics video.
Do you have a question that is not on this list?
Le prix de votre vidéo en motion design dépend de plusieurs critères, tels que la durée de la vidéo, la complexité des animations, le style graphique, la technique utilisée, l’utilisation d’une voix off, le délai de production, le niveau d’expertise requis…
Comme votre vidéo en motion design est réalisée sur mesure spécialement pour répondre à votre problématique, je propose toujours un appel découverte gratuit afin que nous discutions de vos besoins et envies et aussi de ce qui peut-être proposé en fonction de votre budget.
Pour en savoir plus sur les critères pris en compte dans l’établissement de votre devis, lisez cet article.
The completion time depends on the type of project you choose and its complexity.
For a logo animation or simple kinetic typography, I deliver to you in 3 days maximum.
For an explainer, the deadline will be a minimum of one month (including the necessary exchange and validation times).
Yes, indeed. It is possible for me to respond to this request but this will have a significant impact on the price of the motion graphics video.
However, I advise you not to speed up the process and to anticipate your demand because producing a motion graphics video requires time for reflection and validation.
Yes, you can perfectly come with your own script, as well as your storyboard if you wish to take care of this part of the process. The quote will be adapted in consequence.
A motion graphics video can be broadcasted on numerous channels, such as your website and your social networks but also on any other video medium.
The appropriate format (size and export format) will be chosen at the start of the project depending on the channel(s) on which you wish to distribute your motion graphics video.
You will be charged a 50% deposit before the start of the project. The remaining balance is due upon delivery of the video (unless special conditions mentioned in the contract).
Working with a freelancer rather than an agency offers several advantages.
Le prix de votre vidéo en motion design sera généralement moins élevé. C’est également avantageux d’un point de vue flexibilité et réactivité. Vous avez un contact privilégié et une communication directe avec une seule personne : il n’y a donc pas de perte de temps ou d’informations entre différents intermédiaires et votre projet bénéficiera d’une attention particulière et de réactivité.
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